Data democratization has become more than a buzzword; it’s a transformative trend that’s reshaping how businesses access, interpret, and act on information. By putting data directly in the hands of non-technical users, data democratization enables faster, smarter decision-making and boosts productivity across departments. For users of platforms like NetSuite and Salesforce, the move toward self-service analytics unlocks enormous potential to drive growth, make real-time decisions, and gain a competitive edge.

What Is Data Democratization?  

At its core, data democratization refers to the process of making data accessible to everyone in an organization, regardless of their technical expertise. By allowing non-technical users to access, analyze, and interpret data on their own, companies can eliminate bottlenecks and foster a culture of data-driven decision-making. Tools like Tableau and Looker make self-service analytics possible by allowing users to create visualizations, build dashboards, and conduct in-depth analyses without needing to wait on IT or data specialists.

How Sesame Software Bridges the Gap  

For NetSuite and Salesforce users, accessing data in these robust systems can be challenging. Integrating, cleansing, and preparing data from these platforms to feed analytics tools requires careful planning and expertise, often involving IT or external consultants. This is where Sesame Software’s integration solutions make all the difference. Our tools provide a bridge between the powerful data in NetSuite or Salesforce and popular analytics platforms, creating an efficient and accessible pathway for self-service. While Sesame Software simplifies the extraction of NetSuite data for analysis, reloading the transformed data back into NetSuite remains a task for users to manage, ensuring complete control over which insights are integrated back into their system.

Sesame Software enables a seamless flow of data from your enterprise systems to tools like Tableau, Looker, and other business intelligence platforms. Our solutions simplify the processes of data extraction, transformation, and loading (ETL), removing technical barriers and allowing all users—not just IT specialists—to access the data they need in real time.

The Benefits of Self-Service Analytics for NetSuite and Salesforce Users  

Access to self-service analytics can lead to transformative benefits for businesses using NetSuite and Salesforce, including:

  • Faster Decision-Making: Waiting for reports from IT can delay key decisions. With self-service analytics, users across departments can quickly analyze data, generate insights, and make decisions faster.
  • Enhanced Sales Forecasting and Performance: Sales teams benefit immensely from real-time analytics, as they can adjust their strategies based on current trends and performance data. By accessing and visualizing their own sales information, sales reps and managers can gain a clearer picture of opportunities and risks in the pipeline.
  • Greater Data Accessibility and Engagement: By democratizing data, employees feel empowered to contribute to data-driven strategies. This boosts both engagement and accountability, as team members can see and respond to the data relevant to their roles.

How Sesame Software Supports Self-Service Analytics

Sesame Software’s solutions are designed to support all levels of users. We simplify the data access and preparation stages, handling the ETL tasks that can be time-consuming and technically demanding. With Sesame Software, NetSuite and Salesforce users can:

  • Extract data from complex databases with ease, bringing together information from multiple departments or data sources without the need for coding or specialized knowledge.
  • Transform data into a format optimized for analysis, removing redundancies and creating clean, accurate datasets that align with your analytics tools.
  • Load data into popular BI tools seamlessly, making data instantly available in Tableau, Looker, or any other preferred analytics platform. This direct connection removes the need for frequent IT involvement, helping departments move at the speed of business.

Data democratization is more than a trend—it’s an evolution in how companies operate. With Sesame Software, users of NetSuite and Salesforce can access self-service analytics without the technical barriers that often accompany data integration. By empowering your team with easy, reliable data access, we help you achieve faster, data-driven decisions, stronger sales performance, and a culture of continuous improvement.

Ready to see how Sesame Software can unlock self-service analytics for your team? Reach out today to learn more about our integration solutions and take the next step in your data democratization journey. Schedule a demo of Sesame Software today to learn more about our solutions and start enhancing your data backup strategy today.