Relational Junction for Pardot takes Marketing Analytics to a whole new level by giving you the ability to understand the full life cycle of prospects, leads, sales opportunities, and orders. This 360-degree view of the entire marketing and sales cycle enables understanding of where marketing investments are paying off, see where marketing dollars are wasted, and focus on success. Build an on-premise data warehouse from your Pardot marketing data!
Integrate with Salesforce.com Sales data for full life cycle reporting of Prospects to Leads to Opportunities with Relational Junction for Salesforce warehouse.
- Incremental load of Pardot data to a SQL database
- Indexed relational model supports complex queries
- Enable deep-dive analytics
- Enable data mining
- Enhanced information with domains added to visitors
- Use any Business Intelligence platform
- Build your own reports
- Use any Business intelligence platform
- Measure Return-On-Investment for Marketing efforts
- Join to Salesforce data for Prospect-to-Cash pipeline reporting
- Where are we spending money?
- What is working and not working?
- Where could we justify spending additional resources?
- What could we do to improve?
- What can we eliminate without losing business?
Relational Junction for Pardot will help you answer all these questions (and more) regarding your Marketing ROI and will give you the tools to help to manage your future projects more efficiently.